Example
Excelsior, LLC Operations Plan
Komlan Akakpo, Austin Garrett,, Joshua Hatley & Jeremy Jackson
Spring 2012

Customer Service

Cost-effectively meeting customer needs

The two most critical "Moments of Truth," that influence how a paying customer will feel about
this organization, are anticipated to be as follows.

Moment One: Our introductory meeting with the client will instill a level of confidence in
them, because of our confidence in our abilities.

Moment Two: When we finish our final consultation session we want our client to realize that
they have changed their lives, through us.

Internal Customer Service Task

Standard of Performance

Cycle Begins:

Customer sees a welcoming environment and enters
prepared store.

Task 1: Greet Customer

Customer is going to be welcomed into a warm and
professional office.

Task 2: Receive Information

Customers will provide our office representative with
essential information regarding their lives. Payment
information will also be received at this time.

Task 3: Seated for Initial Consult

Clients will be introduced to their personal consultant.
They will then be ushered into an office where the
consultation will transpire.

Task 4: Consult

Customer will disclose their place in life and their reasons
for assistance; whereupon, the consultant will provide
detailed direction regarding the client's specific situation.

Task 5: Schedule Next Consult

The consulter will discuss and schedule the appropriate
date for the next consultation with the client. This will be
a critical sales moment in which we will establish an action
plan for the future.

Task 6: Facilitate Exit and Thank

The client will be thanked and then walked out of the
office by the consulter. The office representative will
follow up any necessary items with the client and thank
them for their patronage.

Cycle Ends:

Delighted customer exits and tells a few friends of his/her
experience.

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